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Digital Marketing Manager

  • Location

    Austin, Texas

  • Sector:

    Digital Marketing

  • Job type:

    Permanent

  • Salary:

    Up to US$90000.00 per annum

  • Contact:

    Annalie Graham

  • Contact email:

    Annalie@armstronglloyd.co.uk

  • Job ref:

    JO0000000825_1580383049

  • Published:

    8 months ago

  • Expiry date:

    2020-02-29

  • Start date:

    ASAP

  • Consultant:

    #

 

Do you have experience within a large global matrix organisation in a digital/web strategic marketing manager role? Then this could be the role for you. This is a pivotal role within the marketing team leading the digital marketing activities and managing a team.Compensation/ benefits package is flexible dependant on candidate's experience, listed compensation is for guide only.

The Role:

  • Manage the overall site experience, performance and optimisation of the website.
  • Manage the company's online presence including site presence and related microsites.
  • Manage content strategy, governance and implementation including site architecture
  • Collaborate with Marketing teams to design and optimize new or existing pages on the website ensuring the overall site experience is optimized.
  • Define site testing and personalization plans to optimize site performance
  • Lead user experience testing and research projects to inform development priorities and user experience enhancements.
  • Support Digital Leadership Team with strategic prioritization of initiatives.
  • Coordinate with SEO manager to ensure site is optimized for SEO and performance.

Skills and Experience:

  • Bachelor's degree or equivalent marketing related qualification
  • Previous digital marketing experience - B2B in software/tech
  •  5+ years of digital marketing experience.
  • Experience with best practice web design and user journeys.
  • Experience with Adobe Experience Manager and Marketing Cloud tools or similar enterprise-level content management systems and web analytics is a plus.
  • Strong experience in internet-related technologies, web design and online marketing programs.
  • Experience with SEO strategy and paid search programs.
  • Experience with User Experience

Armstrong Lloyd is a marketing specialist recruitment services provider. Due to the high volume of applications received, we are not able to respond to each individual applicant, regrettably only those selected will be contacted.