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Product Marketing Manager

  • Location

    West London, London

  • Sector:

    Marketing

  • Job type:

    Permanent

  • Salary:

    Up to £65000 per annum

  • Contact:

    Annalie Graham

  • Contact email:

    Annalie@armstronglloyd.co.uk

  • Job ref:

    JO0000000737_1560266075

  • Published:

    6 months ago

  • Expiry date:

    2019-07-11

  • Start date:

    11/06/2019

  • Consultant:

    #

Our client is a highly successful and rapidly growing Communications company, since the beginning of this year their headcount has increased substantially. They are now looking to expand and recruit a Product Marketing Manager.

Key responsibilities

  • Delivering content to ensure all assets are updated across all channels
  • Planning and launching of new products
  • To scope the market opportunity and perform segmentation and targeting exercises
  • Maintain and develop competitive analysis
  • Develop product positioning, value proposition and messaging that resonate with the buying audience and produce the source messaging blueprint
  • Ability to work cross-functionally, unifying and motivating peers from different teams (product management, marketing, communications, field marketing and sales)
  • As part of the companies marketing plan, you will be required to contribute to campaigns that require product content including surveys, blogs, webinars, and videos.
  • Communicate product advancements and news to stakeholders where appropriate

Experience and skills required:

  • Relevant Product Marketing background ideally within communications, software or technology
  • Excellent analytical skills required to analyse surveys, data and customer interviews
  • An understanding of communications
  • A good technical understanding as you will be required to write technical content
  • Be driven, committed, enthusiastic and a team player

Armstrong Lloyd is a marketing specialist recruitment services provider. Due to the high volume of applications received, we are not able to respond to each individual applicant, regrettably only those selected will be contacted.