Interview Advice: How to Answer "Tell Me About Yourself"

 

Are you a marketer preparing for a job interview and want to know how to ace that dreaded question, "Tell me about yourself"?

Well, I've got some advice for you, especially if you're a marketing leader.

It's not about reciting your entire CV. Instead, think of it as your elevator pitch.

You have a unique opportunity during this question to showcase why you're the perfect fit for the role and to keep your interviewer engaged.

HOW TO STRUCTURE YOUR ANSWER AS A MARKETING PROFESSIONAL

First, highlight your achievements. Condense your standout accomplishments from your previous roles into a concise snapshot. This is your chance to show what you've achieved and why it matters.

Next, show your unique value. What sets you apart from other candidates? What skills, experiences, or qualities make you a prime candidate for the position you're interviewing for? Make sure to highlight those.

Emphasise your strengths. What superpowers do you bring to the table? Whether it's your exceptional problem-solving abilities or your knack for collaboration, let your interviewer know what you bring to the role.

Finally, inject a dash of enthusiasm. Share your passion for the industry and your excitement about the opportunity. This will not only make your pitch more engaging but also leave a positive impression.

Remember, brevity is key. Attention spans tend to wander after a relatively short time. So, practice and refine your pitch until “Tell Me about yourself” is a compelling snapshot of your professional marketing journey.

When you've got that pitch down pat, you'll leave your interviewer wanting more, and that can significantly increase your chances of landing that dream role.

So, take the challenge. Can you craft your 30-second elevator pitch?

 

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