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The RevOps Talent Crunch: Why Finding the Right People is Your Competitive Edge
The RevOps Talent Crunch: Why Finding the Right People is Your Competitive Edge

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Expert guidance on evaluating marketing leadership qualities for your first marketing hire. Learn key traits and expectations when building a marketing function, including balancing growth, brand, and performance marketing.

Key Traits of Senior Marketers: Setting Clear Role Boundaries
Key Traits of Senior Marketers: Setting Clear Role Boundaries

Understand the key traits of senior marketers and learn how to set appropriate targets. Real insights on marketing-sales alignment and fair performance metrics in B2B organizations.