Our ethos is truly about partnership - we firmly believe that by working together, we not only best support our clients through their marketing recruitment projects, but provide you with a superior service.
A little helping hand never goes amiss and we have produced a selection of resources based on feedback from our clients about what they need when it comes to tackling a new marketing recruitment project, and as sharing is caring, we have made them available to download for free!
OUR MARKETING RECRUITMENT GUIDES
JOB DESCRIPTION TEMPLATES FOR MARKETING ROLES IN TECH
ADVICE AND SUPPORT FOR MARKETING HIRING MANAGERS
We are proud to be partnering with the Global ABM Conference on 5th November in London - exploring the world of ABM with practical tools, not just theory. Plus get your 20% discount code, especially for our network.
Discover why communications represent just 8% of marketing success. Learn how strategic foundations in segmentation, targeting and pricing drive commercial results for B2B marketing leaders.
Discover how zero-party data and conversational marketing approaches transform B2B customer engagement, moving beyond traditional campaigns to build meaningful relationships.
Discover how deep customer understanding drives marketing success in challenging economies and why structured research beats assumptions.
Discover how customer-centric marketing approaches and account-based strategies drive higher ROI and revenue growth for B2B technology companies through proven frameworks.
The faster B2B changes, the more pivotal ABM becomes. As we navigate an increasingly complex commercial environment, ABM isn't just a marketing tactic—it's becoming the foundation of how forward-thinking organisations drive revenue and build lasting relationships
Discover how brilliant messaging and laser-focused value propositions help B2B SaaS companies break through market saturation and drive sustainable growth.
Learn how senior marketing leaders transform from tactical execution to strategic revenue generation through data-driven insights, stakeholder engagement, and growth mindset approaches.
TUNE INTO THE SPOTLIGHT ON B2B MARKETING PODCAST
Discover how AI search platforms like ChatGPT are transforming B2B marketing - AI search converts at 4.4x higher rates than SEO, but you can't see it in analytics. Kyle Byers shares strategies to optimise for AI search and recover lost traffic.
Learn the tell-tale signs your marketing function needs transformation. Fractional CMO Dani Smallbone reveals how to diagnose what's broken in your marketing strategy and the practical frameworks to fix it for sustainable growth.
Discover how CEOs generate 70% of their pipeline through LinkedIn personal branding. Marketing expert Oren Greenberg reveals why personal profiles outperform company pages by 5x and how modern B2B marketing playbooks combine LinkedIn strategy with AI-powered personalisation
Learn why chasing quick marketing wins can backfire. Bianca Bass shares strategic frameworks for building sustainable B2B marketing success at scale-ups
Learn why traditional marketing playbooks fail, explore the 2x2 matrix framework for prioritising experiments, and see how custom AI GPTs can supercharge your marketing team with Russ.
Chris explains how to build effective product marketing teams, unpacks the 3 essential pillars for product marketing success, and how it can solve unexpected business challenges.
Discover how CMO Olga Denisova abandoned annual marketing plans for strategic pillars, test budgets, and 90-day planning cycles to drive growth in today's fast-paced tech landscape.
Discover why scrappy talent often outshines big-company experience, how to implement iterative messaging strategies, and techniques for evaluating candidates who can create rather than just refine. Perfect for B2B tech marketing leaders in growth-stage companies.
6sense's Stefano Iacono shares strategies for tracking anonymous research signals, replacing ineffective MQLs with account-based metrics, and engaging prospects at the perfect moment. Learn why timing is crucial when 84% of buyers purchase from the first vendor they contact.
Discover how to leverage AI in marketing while preserving the human touch. CMO Melody Easton shares practical strategies for building prompt libraries, enhancing content creation, and future-proofing your approach. Learn to balance AI efficiency with human creativity for marketing that truly resonates.
Tune in as Ana shares her expert insights on global B2B marketing, localisation, and avoiding copy-paste strategies. Learn how cultural differences impact sales, why enterprise marketing needs a unique approach.
John shares insights on transitioning from legacy software to SaaS models. Learn how to manage customer resistance, market effectively with flat budgets, and balance data with creativity while navigating business transformation in B2B tech.
Laura reveals how to balance creativity with data analytics in B2B marketing. Learn how she achieved CMO before 40, built predictable pipeline generation, and scaled marketing impact through innovative campaigns.
Discover insights on transforming from a single product to a global multi-product solution. Discover how AI, data-driven decisions, and creative marketing approaches are reshaping B2B tech marketing strategy and buyer engagement.
Tech marketing recruitment veterans Karen Lloyd and Annalie Graham review 2024's biggest trends, breaking down how economic pressures reshaped hiring patterns and sharing their predictions for 2025 in this insightful year-end special.
Richard shares his journey as a seasoned marketing expert with over 20 years of experience working with companies ranging from household names like MoneyGram and Santander to startups.
Jess and I discuss insights on creating a revenue-generating marketing department, the importance of capability over budget, and strategies for effective B2B tech marketing.
Ross and I delve into the need for efficient and customer centric marketing strategies that are adaptable to challenging economic times.
In this enlightening conversation, Charlene Ignacio shares her invaluable framework for marketing success in the MSP space and discusses the importance of human connection in the tech industry.
Are you leveraging the power of zero-party data and AI to help move your marketing strategies from campaign-driven to customer conversations? Discover how with this week’s guest award-winning CMO David Keene.
Discover the benefits of keeping the customer front and centre in your strategic thinking and aligning sales and marketing in the process. Plus we dive into Account Based Marketing and find out what it has in common with spaghetti bolognese!
Tune in as we pull back the curtain on elevating marketing's impact through meticulous data analysis, fostering a growth mindset, and cultivating a unified "one team" culture in the LegalTech space.
“If the secret to success is brilliant messaging, then marketing should have a critical role to play across the organisation”.
Are you concerned as a tech leader that your growth might be limited due to strategies or approaches that just aren’t working?
Meet host Karen Lloyd and discover her brand new podcast examining the value of marketing in B2B tech to drive revenue and growth