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Sector: Marketing
Location: FTC
Type: Plymouth
Salary: £45,000 - 50,000 p.a
Sector: Marketing
Location: Permanent
Type: Basingstoke, Hampshire
Salary: £50,000 - 60,000 p.a
RECRUITMENT NEWS & INSIGHT
Discover how field marketing shifts from event execution to strategic revenue partnership through stronger sales alignment, disciplined follow‑up and territory‑level planning.
Many B2B leaders weaken their LinkedIn presence by using profiles that are too generic to show clear commercial value and fail to position them as credible operators.
A senior sales CV must show the revenue impact you deliver and the commercial environments where you perform at your strongest. When you position your experience with clear outcomes and strategic intent, your CV becomes a document that earns conversations instead of being overlooked.
TUNE IN TO OUR B2B Marketing PODCAST
What happens when you hire your first true marketing leader? In this episode, we speak with Joe Walker and Victoria Wilson of Panorama Antennas about transforming a fragmented, sales-driven marketing function into a strategic growth engine - and the lessons learned along the way
How to break down silos between sales, marketing and product by building segment-focused teams aligned to the same market, metrics and goals. From implementing real segmentation to hiring for curiosity in technical B2B environments, this episode is essential listening for marketing leaders in engineering-led businesses.
Learn practical strategies for rebranding with limited budgets, competing against better-funded competitors, restructuring marketing teams, and maintaining team morale through organisational change. Essential listening for CMOs, marketing leaders, and anyone managing marketing functions in challenging market conditions.
Choosing the right growth model depends on how clearly customers can define their task and how independently they can progress. Product‑led approaches excel when users can self‑educate. Sales‑led models become essential when complexity increases. The strongest organisations let real customer behaviour guide the model they adopt.