DIGITAL MARKETING MANAGER

OOPS!

SORRY THIS JOB HAS EXPIRED AND IS CLOSED TO NEW APPLICANTS

LOCATION: HERTFORDSHIRE

TYPE: PERMANENT, FULL TIME

SECTOR: TECHNOLOGY

SALARY: £55,000 - £60,000 p.a. + BENEFITS

• Digital Marketing Manager

• Permanent / Full-time / Flexi working

• Salary negotiable + benefits package

The successful candidate will join a dynamic technology SaaS provider to own and drive digital marketing campaigns and digital channels.

Key tasks:

• Digital Marketing Manager planning, overseeing and analysing B2b digital marketing campaigns, tools and paid media

• Manage/mentor a small digital marketing team

• Manage the lead generation and campaign strategy, segmenting to customer persona

• Determine and define appropriate reporting and dashboards to extrapolate data insights and report out on ROI

• Working with internal and external departments and teams and key stakeholders

• Make key decisions based on data

• Paid media advertising campaign management

• Agency management

Skills & experience:

• Demonstrable B2B tech marketing campaign management

• Experience utilising automation tools such as Pardot & Salesforce

• Confident user of Google Analytics and analysing data for decision making

• Proven skills in Email automation, creating personas, and devising nurture campaigns

• Demonstrable experience managing all digital channels (Web, landing pages, email, social media)

• Paid media campaign management (Google Adwords)

• Experience working for a tech startup or mid size company would be ideal