HEAD OF MARKETING

OOPS!

SORRY THIS JOB HAS EXPIRED AND IS CLOSED TO NEW APPLICANTS

LOCATION: HAMPSHIRE

TYPE: PERMANENT, FULL TIME

SECTOR: b2c

SALARY: £60,000 p.a.

This is an interesting and varied role within a B2C environment. Location is office based in Hampshire with an initial flexi arrangement reverting to full time office based in due course.

You will be managing a small team and executing effective end to end campaigns with a data-driven approach that drives business value and objectives.

You will be able to adapt quickly to changing market trends and quickly execute multiple projects, whilst being consistent with tone of voice and brand messaging.

The Role

• Help develop my client's growth strategy, execution and optimisation of all marketing initiatives

• Plan, design and lead campaigns across all marketing channels including digital marketing, community, events, content, email marketing, offline marketing etc.

• Design and develop user activation and engagement campaigns

• Design, develop and manage strategy, planning & execution of brand campaigns for your market that drive customer value and enhance brand equity

• Closely monitor, track and report analytics to ensure they align with our growth KPIs

• Manage the appropriate budget for campaign outcomes

Skills & Experience

• 5 years demonstrable experience in a B2C customer centric marketing role

• Extensive experience growing engagement in your market with cross-channel marketing campaigns that you designed, executed and evaluated

• Demonstrable experience managing /mentoring a team

• Excellent problem solving skills: you used data to build and constantly improve your marketing strategy

• Creative brand management expertise: you have previously worked on building brands and engagement