SECTOR: Technology
TYPE: permanent
LOCATION: basingstoke
SALARY: £45,000 P.A.
My client is an industry-focused B2B SAAS business with an ABM-driven product solution. This is an exciting opportunity to join a well-established, leading brand. This role is heavily focused on driving the delivery of go-to-market activities and marketing campaigns.
Location: Basingstoke—3 days per week. The Office Is very central and easy to access by car and train. I work from home two days per week.
Benefits: The people in the team are friendly, and company structures are transparent; flexible working culture, Strong financial backing, and a recent cash injection for the marketing department, with impressive company growth expectations.
If you are a B2B SaaS marketer from a campaign-driven background looking to make both a strategic and tactical impact and influence to be part of a growth journey, this role will be perfect for you.
Duties for Marketing Manager:
End-to-end campaign management across multiple channels (traditional and digital)
Manage project timelines, resources, and budget.
Plan and execute full-funnel campaigns to build pipelines within identified target accounts/industries.
Define ideal customer profiles and develop creative, innovative, and engaging messaging.
Plan, execute, measure A/B tests, and brainstorm new and creative growth strategies.
Manage campaign launch and timeline, ROI, and data-driven improvements through optimisation.
Define and track campaign metrics to ensure business impact measured by named account pipeline (sourced/influenced), database growth, data accuracy for named accounts, and account/person engagement scores.
Acting as a trusted advisor to the sales team and product team to achieve sales goals and objectives
Communicate campaign strategy and results with stakeholders
The ideal Marketing Manager will have:
Experience working in B2B SaaS
Experience in executing commercial outcome, driven end-to-end marketing campaigns
Exceptional project management and stakeholder engagement skills
Ability to tell the story and message within your campaigns.
Will thrive within a test, measure, and improve culture.
Passion to make a difference to work in a fast-paced agile team.
Why become the Marketing Manager for this business?
Their marketing team is led by an amazing CMO who has built a best-in-class marketing team, so a great place to collaborate, learn and thrive and make an impact.
Great future scope for personal and professional development.
To be part of building a best-in-class marketing team for a high-growth business
The people on the team are friendly, and the company structure is transparent.
Flexible working culture
Strong financial backing, a recent marketing department cash injection, and impressive company growth expectations.
Armstrong Lloyd is a marketing specialist recruitment services provider. We specialise in the B2B SaaS space and have a variety of similar jobs available. We offer a personal service that will give you the best possible outcome in the recruitment process.