Solving A Complex Hybrid Role
Armstrong Lloyd partnered with STIHL, the world's leading manufacturer of professional-grade outdoor power equipment.
RECRUITMENT BRIEF
COMPANY: STIHL
SECTOR: Mechatronics manufacturing
POSITION CATEGORY: Hybrid - sales and marketing
ABOUT STIHL
Set up over 90 years ago, STIHL has grown from a medium-sized company to a global player, and from a classic machine builder to a market and technology leader in the field of chainsaws and power tools. Their basic approach has never changed: they are a family-owned company that makes it easier for people to work with and in nature, and inspires them with innovative products.
THE CHALLENGE
STIHL faced a critical business challenge requiring a unique hybrid position that didn't fit neatly into traditional recruitment categories. The role demanded a combination of sales and marketing expertise, making it particularly challenging to find the right talent through conventional channels.
Our Approach
Armstrong Lloyd took a comprehensive approach to this complex requirement:
Conducted detailed requirement gathering to understand the hybrid nature of the role
Mapped the market to identify candidates with the necessary combination of skills
Executed a targeted search strategy
Maintained relentless focus on finding candidates who could deliver across both disciplines
A SUCCESSFUL OUTCOME
Through our persistent and methodical approach, we successfully:
Delivered a shortlist of candidates who matched the unique hybrid requirements
Found the ideal candidate who could seamlessly bridge both sales and marketing responsibilities
Successfully placed a candidate who has since become an integral part of the STIHL team
As STIHL says, "Armstrong Lloyd demonstrated exceptional understanding of our unique requirements and they took the time to truly understand our needs. Their relentless tailored approach to finding the right talent, combined with their deep market knowledge, helped us secure exactly the person we needed. They proved that they could deliver even when the role didn't fit into a conventional recruitment category."
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