Marketing Manager - Demand Generation

 

THANK YOU FOR YOUR INTEREST - UNFORTUNATELY THIS JOB HAS NOW EXPIRED AND WE ARE NO LONGER ACCEPTING NEW APPLICANTS


SECTOR: TECHNOLOGY - TELCOM SAAS

LOCATION: HOMEBASED / SHEFFIELD, YORKSHIRE

TYPE: PERMANENT / FULL TIME

SALARY: £45,000 P.A.


My client is a software as a service company that has been delivering Telcom solutions for over 10 years. Having grown to be one of the top 10 fastest growing technology companies in the North of England they are now launching their product to a wider audience.

To enable them to do this successfully, they are looking for a Marketing Manager to head up and lead on their marketing and execute the tactics and processes required to raise awareness and attract new customers, in line with business strategy for their SaaS business.

the responsibilities as a MARKETING MANAGER FOR DEMAND GENERATION will include:

  • Work collaboratively with the senior leadership team on the marketing plan and strategy

  • Drive lead generation campaigns end to end through multiple channels

  • Drive awareness of the brand and create consistent on-brand messaging

  • Develop high-quality marketing collateral for sales enablement

  • Identify marketing partnerships and opportunities to establish joint campaigns

  • Own the analytics for the entire conversion funnel, using them to measure campaign success as well as to optimise conversions and reduce overall customer acquisition costs.

the ideal MARKETING MANAGER FOR DEMAND GENERATION will have:

  • Ideally 3 years plus demonstrable experience in a similar SaaS online demand generating marketing role where you can evidence results based achievements

  • The ability, confidence and desire to set systems and processes up from scratch

  • Comfortable interpreting and reporting on data to assess lead generation and campaign performance, against a target of MQLs and defined KPIs for the business.

  • A strong understanding of digital channels including social channels and online content hubs.

  • A hands-on approach in all elements of the role.

  • The ability to travel into the office where beneficial to the role, including induction, occasional meetings and socials.

WHY JOIN THIS COMPANY AS THEIR MARKETING MANAGER FOR DEMAND GENERATION?

In return my client offers the successful candidate an attractive benefits package, flexible home/office working and future career opportunities.


 

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