B2B Marketing and Sales Recruitment, Specialist Recruiters for the UK

We help leaders invest in their marketing and sales teams,
putting exceptional people at the heart of your business.

 
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 Armstrong Lloyd is a specialist recruitment consultancy focused exclusively on B2B marketing and sales roles. Based in Reigate, Surrey, we place marketing and sales professionals from CMO, Marketing Director and Sales Director level through to specialist and mid-level roles, across technology, manufacturing, engineering, financial services and professional services businesses throughout the UK.

 

Armstrong Lloyd is a specialist B2B marketing and sales recruitment consultancy founded in 2014 by Karen Lloyd, based in Reigate, Surrey. Unlike generalist agencies, every consultant at Armstrong Lloyd has a background in marketing or commercial roles. The business works with B2B companies of all sizes across the UK, from early-stage businesses making their first marketing hire through to global brands building senior leadership teams.

 

 For employers

Marketing recruitment

We recruit B2B marketing professionals at every level, for businesses across the UK. Our consultants are former marketers, giving us a depth of understanding that generalist recruiters cannot match.

CMO search

Marketing Director

Head of Marketing

Demand Generation

Product Marketing

Brand and Comms

Interim and Fractional

Explore marketing recruitment →

 

For employers

Sales recruitment

We source B2B sales professionals for companies in technology, SaaS, manufacturing and professional services. From first sales hire through to Sales Director and VP level.

Sales Director

VP Sales

Business Development

Account Executive

Account Management

Sales Operations

Explore sales recruitment →

 
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 What makes us different

We are ex-marketers, not just recruiters

Every consultant has worked in marketing or commercial roles. We understand the disciplines, the challenges, and what separates a genuinely strong candidate from a well-presented one.

Access to passive candidates

We have been building relationships with senior B2B marketing professionals since 2014. Many of the best candidates are not on job boards. Our network gives clients access to talent that others cannot reach.

A genuine partnership approach

We take time to understand your business, team culture and hiring dynamics. This produces more accurate shortlists, faster, and reduces the risk of a costly mis-hire.

Specialist B2B sector knowledge

We recruit exclusively for B2B businesses across technology, manufacturing, engineering, financial services, professional services and more. Sector knowledge matters when briefing and assessing candidates.

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 Sectors we recruit for

Software and technology

Manufacturing

Engineering

Financial services

Professional services

Construction

Business consultancy

Events and exhibitions

Membership bodies

 Frequently asked questions

What types of marketing roles does Armstrong Lloyd recruit for?

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We recruit across the full marketing function, from CMO and Marketing Director level through to specialist mid-level roles including Demand Generation, Product Marketing, Brand, Content, Digital, SEO, Events, and Marketing Operations. We also place interim and fractional marketing leaders.

Which industries does Armstrong Lloyd specialise in?

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We specialise in B2B sectors including technology and SaaS, manufacturing, engineering, financial services, professional services (including legal and accountancy firms), construction, business consultancy, events and exhibitions, and membership organisations.

Does Armstrong Lloyd recruit outside the South East?

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Yes. While we are based in Reigate, Surrey, we recruit for B2B businesses across the UK. The shift to hybrid working has expanded both candidate and client geography considerably.

Do you offer interim or fractional marketing recruitment?

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Yes. In addition to permanent recruitment, we place interim marketing leaders and fractional CMOs for businesses that need senior marketing expertise on a flexible basis.

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