Tech marketing today

 

I was so pleased to be able to share my insights into what is happening with marketing teams in the technology space with marketing leaders.

We were discussing those technology businesses who have weathered the COVID storm successfully so far, what are the common traits and the importance of thoughtful leadership through this time.

Optimistically it is not all doom and gloom in the market right now, and whilst teams are becoming more lean in areas, in others there are strong plans to begin growing again for 2021. However, there are often with different marketing skill sets that will meet the needs of a new look technology marketing strategy that has a much stronger digital marketing focus than before.

 
 
 
 
Marketing Career Advice, Recruiting for MarketingKaren LloydArmstrong Lloydmarketing recruitment, COVID19, technology marketing, tech marketing, marketing leadership, Hiring