Sales built the pipeline, marketing made it scalable. Steve Rudd and Nikki Stenson on turning one salesperson's network into a repeatable growth engine.
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Learn practical strategies for rebranding with limited budgets, competing against better-funded competitors, restructuring marketing teams, and maintaining team morale through organisational change. Essential listening for CMOs, marketing leaders, and anyone managing marketing functions in challenging market conditions.
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In this enlightening conversation, Charlene Ignacio shares her invaluable framework for marketing success in the MSP space and discusses the importance of human connection in the tech industry.
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